Only the Tourism Minister can explain this. She said, "A shoe designer can walk into a good future and eventually, the lap of international recognition."
Parents who think such a profession did not guarantee a good future like that of a doctor, accountant or engineer, ought to change their mindset, said Tourism Minister Datuk Seri Dr Ng Yen Yen.
She said the local shoe-making industry was getting better and some of the local shoe designers stamped their mark in the international arena.
"Parents (generally) don't see shoe making as good (a profession as that of) doctor, accountant, engineer. Making shoe no...we have to change the mindset of their understanding of what is the shoe industry.
"Look at Malaysia's success stories, for example. Bonia, Carlo Rino, Nose...all there. Those are Malaysian brands. So, we can be outstanding," she told a press conference after launching the Malaysia International Shoe Festival (MISF 2011) here Thursday.
The four-day festival starting today, will only be opened to commercial buyers and VIPs today, and to the public from tomorrow until Sunday.
Dr Ng said the festival was a good platform to educate and expose the parents and young generation, as well as the public, on the country's shoe industry.
"One of the main reasons for this festival is also creating awareness among Malaysian about our shoe industry," she said.
She hoped that this year's festival would attract 90,000 visitors and earn RM10 million in sales, compared to last year which drew 45,000 visitors and recorded RM5 million in sales when it was held for the first time.
By the way these numbers represent visitors from within the country and never heard of anyone from abroad.
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