A Unique Course for Travel & Tourism Communicators In The Internet Era

Most of the media releases circulating in the travel & tourism industry these days are Boring….Banal….and Bland.

Their content and subject matter has hardly changed at all over the past 30 years.

The world has changed. The travel & tourism industry has changed. The technology has changed.

But travel industry communications has not kept pace!

It all sounds the same, looks the same, feels the same.

There is more “noise” than “news”.

Poor communications content is a major reason why travel & tourism gets scant respect on the global stage.

Imtiaz Muqbil, Executive Editor of Travel Impact Newswire, one of Asia’s seniormost travel & tourism journalists, has created a unique one-day course designed to change the way industry communicators think in the Internet age.

The course will help communicators:

Develop content that is different, distinctive and produces results;
Access insights/ideas and better understand the forces of internal and external change;
Broaden both the context and content of the communications effort;
Boost the competitive edge of their respective companies/organisations; and
Get maximum productivity value in minimum time.